Hightech News

What is a Key Differentiator of Conversational AI? Freshchat Blog It simulates human conversations using natural language processing (NLP) and natural language understanding (NLU). By automating customer support efforts, chatbots can help businesses to scale their operations and focus more attention on business growth. In addition, chatbots can provide a high level of accuracy in […]

AI in Programmatic Advertising and Digital Marketing This has also led to an over-saturation of data, as many digital marketers struggle to determine which data sets are worth collecting. AI marketing can help parse through all that data at lightspeed, filtering it down to its essentials and not only analyzing it but also recommending the